Early Life
Wu Yajun was born in Chongqing, China, in 1964. After graduating with a degree in navigation engineering from Northwestern Polytechnical University in 1984, she started her career at the Qianwei Meter Factory. From 1988 to 1993, she worked as a journalist and editor for China Shirong News Agency, covering the real estate beat. This experience gave her valuable insights into the property market and the challenges faced by homebuyers.
Rise to Success
In 1993, Wu Yajun, along with her then-husband Cai Kui, founded Chongqing Zhongjianke Real Estate Co Ltd, later renamed Longfor Properties. The company focused on developing high-quality residential projects and expanded rapidly. Longfor Properties went public on the Hong Kong Stock Exchange in 2009. Wu served as the CEO and chairwoman of the company, playing a key role in its growth and success.
Key Business Strategies
Wu's success was built on strategic decisions and a focus on quality. Longfor prioritized high-quality residential projects and professional property management. The company expanded its operations to major Chinese cities. Longfor also diversified its business model, including commercial properties and rental apartments. Wu’s approach to finance, emphasizing conservative strategies, helped Longfor weather market downturns. Wu stepped down as chair of Longfor in 2022, but her influence remains.
Philanthropy
Wu Yajun is known for her philanthropic efforts, contributing to causes like education and healthcare. She is also an advocate for women's rights.
