Early Life
Simona Giorgetta's career is deeply rooted in the construction-engineering industry through her family's involvement with MAPEI, a company founded by Rodolfo Squinzi in 1937. As the niece of Giorgio Squinzi, who led MAPEI from 1984 until his passing in 2019, Giorgetta grew up in an environment where business and innovation were central. Her early life instilled in her the values of hard work, dedication, and a commitment to excellence, which have become hallmarks of her career.
Rise to Success
Simona Giorgetta's rise to prominence is directly linked to her role within MAPEI. She is the largest shareholder and serves on the board of directors. Her involvement has been critical in steering the company through various challenges and opportunities. The company's products have been used in significant projects, including the Panama City metro and the restoration of the Coliseum in Rome. Giorgetta shares ownership of the company with her cousins, Marco and Veronica Squinzi, who jointly manage MAPEI as co-CEOs, ensuring continuity and forward-thinking strategies.
Key Business Strategies
MAPEI's success, and consequently Giorgetta's wealth, is underpinned by several key business strategies. The company's focus on research and development, international expansion, and sustainability have been pivotal. MAPEI operates in 57 countries, has over 20 product lines to meet building trade needs, and has 84 production plants. Giorgetta's strategic insights have been instrumental in driving these initiatives, ensuring MAPEI remains a leader in the chemical products for construction sector. Additionally, MAPEI's strong ties with the world of sports, especially cycling and soccer (Sassuolo Calcio), have boosted brand recognition and international presence.
Philanthropy
Simona Giorgetta has shown interest in the sport world with the sponsorship for the Allagrande Mapei Racing project, a project that includes the participation in Vendée Globe 2028 category IMOCA 60.