Early Life
Hortensia Herrero Chacón was born on May 20, 1950, in Valencia, Spain. She holds a degree in Economics from the University of Valencia. Her upbringing provided a strong foundation for her future success in both business and philanthropy.
Rise to Success
Herrero's career is primarily associated with Mercadona, a leading supermarket chain in Spain. She owns 28% of Mercadona and has served as its Vice-president since 1990, working alongside her husband, Juan Roig. This significant role has been crucial in Mercadona's growth, making it one of Spain's largest supermarket chains.
Key Business Strategies
Herrero's contribution to Mercadona involves key roles in management and strategic decision-making. The company's focus is on offering conclusive quality products, maximum service, minimum budget, and minimum time, leading to increased sales and customer trust. Mercadona has also invested in long-term strategies, including its New Efficient Store Model, international expansion, and digital transformation.
Philanthropy
Through the Hortensia Herrero Foundation, Hortensia is committed to promoting art and culture. The Foundation aims to recover, develop, and share the historical and cultural heritage of the Comunitat Valenciana. The foundation has initiated the restoration of significant landmarks like San Nicolás Church, the College of High Silk Art, and Santa Lucía Hermitage. Additionally, the foundation supports culture by promoting the celebration of Valencia Danza / Somos Arte.