Early Life
Scott David Cook was born in 1952. His early life and childhood were spent in Jackson, Michigan, where he developed a strong interest in mathematics and economics. He earned a Bachelor's degree in economics and mathematics from the University of Southern California and an MBA from Harvard Business School.
Rise to Success
Cook's professional journey began at Procter & Gamble in Cincinnati, Ohio, where he gained valuable experience in the business world. He then moved to Bain & Company in Menlo Park, California, where he worked in strategic consulting. In 1983, Cook co-founded Intuit, which would become a leader in financial software. He served as Intuit's president and CEO from 1983 to 1994. The first version of Quicken was coded in Microsoft's BASIC programming language. He has been the chairman of Intuit from February 1993 and still remains in that position.
Key Business Strategies
Cook's success stems from a customer-focused approach, evident in Intuit's products. His vision for Intuit was shaped by his experience at Procter & Gamble, where he learned about product development, market research, and marketing. Intuit's early strategy included extensive user testing to develop Quicken, and the company's ability to adapt to market changes has been crucial. Cook also focused on a culture of innovation and customer-centricity, which has driven Intuit's growth.
Philanthropy
Cook and his wife, Signe Ostby, established the Valhalla Foundation. The Valhalla Foundation funds early childhood development, K12 education, medical research and talent, environmental innovation, data literacy, and collaborative philanthropy. Cook and Ostby have given at least $700 million to philanthropy groups through personal donations and the Valhalla Foundation. They are also part of The Giving Pledge, committing to donate the majority of their wealth to philanthropy.