Early Life
Gao Dekang was born in 1952 and learned sewing from his father, which laid the foundation for his future career. In 1976, at the age of 24, he established his own apparel business, demonstrating early entrepreneurial spirit.
Rise to Success
Gao Dekang founded Bosideng International Holdings, which has since become one of the world's largest manufacturers of down jackets. The company operates a vast network of stores, with over 3,000 locations across China. Gao’s vision and leadership have been instrumental in expanding the company's reach both domestically and internationally. The brand is known for its high-quality products and strategic market positioning.
Key Business Strategies
Bosideng adopted a 'non-seasonal product' development strategy to broaden its offerings and increase profitability. Gao Dekang’s leadership has focused on innovation and adapting to market trends. This strategy includes expanding beyond down clothing to offer a diverse range of products, including menswear and ladieswear, to cater to various consumer segments. Gao has also focused on online sales and digital transformation.
Philanthropy
Information on the specific amounts of Gao Dekang's philanthropy is not available in the search results.
