Early Life
Diego Della Valle was born on December 30, 1953, in Sant'Elpidio a Mare, Italy. He is the grandson of Filippo Della Valle, who started a shoemaking business in the 1920s. Diego earned a law degree from the University of Bologna in 1975.
Rise to Success
Della Valle joined the family business in 1975 and took over in 1978, renaming it J.P. Tod's. He played a crucial role in expanding the company, transforming it into a global luxury brand. He implemented innovative marketing strategies, including celebrity endorsements, to boost brand recognition.
Key Business Strategies
Della Valle focused on the high quality and craftsmanship. The company's success is attributed to the creation of iconic footwear like the Gommino loafer, as well as the launch of handbags and clothing lines. He also diversified the family business, launching brands like Fay and Hogan and acquiring Roger Vivier. The brand went public on the Milan Stock Exchange in 2000, but was taken private in 2024.
Philanthropy
Della Valle is involved in various philanthropic initiatives. He financed the restoration of the Colosseum in Rome and has supported projects with Save the Children. He also funded a factory in Arquata del Tronto after an earthquake.