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Billionaire Profile
Wu Shaoxun
Global Rank
#2024

Image: Unsplash Contributor | Unsplash License | via Unsplash

Wu Shaoxun

CEO, Wine
CHINA
Real-Time Net Worth
$2.009B
Estimated based on Wine stock value as of March 6, 2026
0% (24h)
Age
67
Source
Wine
Industry
Food & Beverage
Citizenship
CHINA

Biography

Wu Shaoxun, a prominent figure in the Chinese liquor industry, is the chairman of Jing Brand. With a net worth of $2.0 billion as of February 2, 2026, he has become a leading entrepreneur. His wealth stems from his strategic acquisition of the Daye medicinal drinks company in 1998, which was later rebranded as Jing Brand. Wu's career began after his service in the military, transitioning into the textile industry and eventually entering the distillery business. His focus on the herbal drinks market has established Jing Brand as a successful enterprise in China's competitive beverage sector.

Fact Checked
Verified by Editorial Team
Live Data
Updated 3/6/2026

Wealth Over Time

In-Depth Profile

Early Life

Wu Shaoxun was born in 1956 in Hubei province, China. After completing his military service, he began his career in the textile industry. This initial experience laid the groundwork for his future entrepreneurial ventures.

Rise to Success

In 1987, Wu joined the Daye medicinal drinks company, which later became Jing Brand. He bought the company in 1998. Under his leadership, Jing Brand innovated by focusing on herbal and medicinal drinks, and it has since become a major player in the Chinese liquor market. Jing Brand's sales in 2017 exceeded $1.6 billion.

Key Business Strategies

Wu's success is attributed to several key strategies. He recognized the potential of the herbal drinks market early on, creating a unique niche in the industry. He also prioritized product quality by personally testing new products and creating a dedicated tasting team. The company also used effective advertising, making Jing Brand a household name.

Philanthropy

Wu Shaoxun has been involved in philanthropy, including disaster relief efforts.

Career Milestones

1987

Joined Daye Medicinal Drinks Company

Began his career in the alcoholic beverage industry.

1998

Acquired Daye Medicinal Drinks Company

Purchased the company, which later became Jing Brand.

2017

Sales Exceeded $1.6 Billion

Jing Brand sales exceeded $1.6 billion.

Philanthropy & Social Impact

Disaster Relief

Disaster Relief

$XB

Involved in disaster relief efforts in Hubei.

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