Early Life
Tomasz Biernacki was born on December 22, 1973, in Krotoszyn, Poland. He grew up in the village of Czeluścina, in a family with agricultural roots.
Rise to Success
In 1999, Biernacki founded Dino Polska, opening his first supermarket in Krotoszyn. The company expanded steadily, focusing on medium-sized towns and rural areas. Dino Polska went public in 2017, which significantly boosted its growth trajectory. By the end of 2024, the Dino network had 2,688 stores across Poland. The company's success has been driven by its unique business model, which includes producing its own meat products.
Key Business Strategies
Key strategies include the focus on locations in smaller towns, which are often overlooked by bigger competitors. The Dino Polska's business model combines the advantages of the format provided to customers by medium-sized stores situated in convenient locations with the ability to open new stores quickly.
Philanthropy
While specific amounts are difficult to ascertain, Biernacki is known to be private, with no public information about his philanthropic endeavors.
