Early Life
Renate Reimann-Haas was born on October 8, 1951, as the oldest biological daughter of Albert Reimann from an illegitimate relationship. She is the great-great-granddaughter of Karl Ludwig Reimann, and her family has a long history in the consumer goods industry. In 1965, she was adopted by Albert along with her siblings, Wolfgang Reimann and Andrea Reimann-Ciardelli.
Rise to Success
In 1984, Renate inherited 11.1% of Joh. A. Benckiser GmbH from her father, a German consumer goods company. This company later merged with Reckitt & Colman to become Reckitt Benckiser. Renate also holds a doctorate in chemistry, contributing to the field with her research and publications. Together with her siblings, she manages and controls JAB Holding Company, a major investment firm.
Key Business Strategies
Renate Reimann-Haas, along with her siblings, has strategically managed and invested in a diverse portfolio through JAB Holding Company. The firm has made significant investments in the food and beverage sector, including brands like Krispy Kreme, Panera Bread, Peet's Coffee, and Keurig Dr Pepper. JAB has also expanded into the pet care market with the acquisition of Compassion-First Pet Hospitals.
Philanthropy
Renate co-founded the non-profit Benckiser Stiftung Zukunft (Benckiser Foundation for the Future) in 2005 with her siblings. Due to the family's historical involvement with the Nazi regime, the foundation was later transferred to the Alfred Landecker Foundation in Berlin. The foundation now focuses on Holocaust remembrance and supporting democracy.