Early Life
Ni Yongpei's career in the baijiu industry started at a young age. At 18, he was already working at a local distillery in Anhui, laying the foundation for his future leadership role.
Rise to Success
Ni Yongpei's entrepreneurial journey gained prominence through his leadership in the beverage industry. He is the chairman of Anhui Yingjia Distillery and also Chairman and CEO of Yingjia Group, the parent company of Yingjia Distillery. The company listed on the Shanghai Stock Exchange in 2015.
Key Business Strategies
Ni Yongpei's strategy includes promoting sustainable winemaking within the baijiu industry. Under his leadership, Anhui Yingjia Group has grown to include 17 subsidiaries, producing baijiu, alcoholic beverages, and soft drinks.
Philanthropy
Ni Yongpei is committed to philanthropy, though specific amounts are not readily available in the search results. His philanthropic efforts underscore his dedication to social responsibility and contributing to the welfare of society.