Billionaire Profile
Lu Di
Global Rank
#2236

Image: Public domain | via Wikimedia Commons

Lu Di

CEO, DJI (SZ Dajiang Innovation Technology Co., Ltd.)
CN
Real-Time Net Worth
$1.7B
As of December 2025
Age
0
Source
Drones
Industry
technology
Citizenship
CN

Biography

Lu Di is a Chinese entrepreneur and early investor in the drone industry. He gained prominence as an early investor in DJI (SZ Dajiang Innovation Technology Co., Ltd.), a leading drone manufacturer. His early investment of approximately $90,000 in 2006 played a crucial role in DJI's initial growth. Lu Di's financial acumen and early support were recognized by DJI's founder Frank Wang, who referred to him as a "penny pincher." Lu Di's net worth is estimated at $1.7 billion as of November 30, 2025. Lu Di's career is characterized by his strategic investments and contributions to the burgeoning drone technology sector. He is a citizen of China. Lu Di's achievements include playing a critical role in the early success of DJI, one of the world's largest drone makers.

Wealth Over Time

In-Depth Profile

Early Life

Information on Lu Di's early life is limited, but he is known to be a Chinese citizen. His involvement with DJI began in 2006.

Rise to Success

Lu Di's path to success is closely tied to his early investment in DJI, a company founded in 2006 by Frank Wang. He invested $90,000 in the early stages of the company. DJI initially struggled, but Lu Di's financial support and management of the company's finances were critical during its early years. The company's success led to significant returns for Lu Di, who is estimated to own about 16% of DJI.

Key Business Strategies

Lu Di's key business strategy involved identifying promising technology companies and investing early. His early investment in DJI exemplifies this approach. DJI's growth was fueled by the increasing demand for drones in various industries, including aerial photography, videography, and commercial applications.

Philanthropy

While specific details about Lu Di's philanthropic activities are not readily available, he is associated with The Lu Foundation, based in Denver, Colorado, that focuses on initiatives in health, agriculture, and community development.

Career Milestones

2006

Early Investment in DJI

Invested approximately $90,000 in the early stages of drone maker DJI.

2006-Present

Financial Management at DJI

Managed the company's finances during its early years.

Philanthropy & Social Impact

Community Development

The Lu Foundation

$3.9M

The Lu Foundation, based in Denver, Colorado, is a philanthropic organization with assets totaling approximately $3.9 million. The foundation focuses on funding initiatives in various sectors including health, agriculture, community and economic development, and housing development.

Business Philosophy & Leadership

Notable Quotes

"Lu Di has been called a "penny pincher" by DJI's CEO Frank Wang."