Billionaire Profile
Helen Johnson-Leipold
Global Rank
#885

Image: Public domain | via Wikimedia Commons

Helen Johnson-Leipold

CEO, Johnson Outdoors
US
Real-Time Net Worth
$4.6B
As of December 2025
Age
68
Source
Cleaning products
Industry
manufacturing
Citizenship
US

Biography

Helen Johnson-Leipold is an American billionaire businesswoman and philanthropist. As the great-great-granddaughter of S.C. Johnson & Son founder, Samuel Curtis Johnson Sr., she has a rich family legacy. She currently serves as Chairman and CEO of Johnson Outdoors, a publicly traded company specializing in outdoor recreation equipment. She also serves as chairman of Johnson Financial Group. With nearly four decades of experience in business transformation, Helen is a key figure in American business, based in Racine, Wisconsin, where she resides. Her source of wealth is from the family's cleaning products legacy. She holds a Bachelor of Arts/Science from Cornell University.

Wealth Over Time

In-Depth Profile

Early Life and Education

Helen Johnson-Leipold was born in Racine, Wisconsin, to Samuel Curtis Johnson Jr. and Imogene Powers Johnson. She is the great-great-granddaughter of S. C. Johnson & Son founder Samuel Curtis Johnson Sr. She graduated from Cornell University with a B.S. in psychology.

Rise to Success

Helen began her career at Foote, Cone & Belding in Chicago in 1979. She joined S. C. Johnson & Son in September 1985. In March 1999, she was elected Chairman and CEO of Johnson Outdoors. She was elected Chairman of Johnson Financial Group in July 2004. She is the first woman in five generations to lead a major Johnson family enterprise.

Key Business Strategies

As the head of Johnson Outdoors, her tenure has emphasized innovation and sustainability. Under her leadership, Johnson Outdoors has generated significant revenue through global brands like Minn Kota and Humminbird. She also serves as a Director of S.C. Johnson & Son, Inc., her family's consumer household products company.

Philanthropy

In philanthropy, Johnson-Leipold founded and chaired Next Generation Now, an organization focused on child development and family education. She chairs The Johnson Foundation at Wingspread, which supports initiatives in environmental conservation, democracy, and health. In 2017, she and her siblings pledged $150 million to Cornell University to establish the S.C. Johnson College of Business.

Career Milestones

1979

Career start

Began her career at Foote, Cone & Belding in Chicago.

1985

Joined S.C. Johnson & Son

Joined S. C. Johnson & Son.

1999

Chairman and CEO of Johnson Outdoors

Elected Chairman and CEO of Johnson Outdoors.

2004

Chairman of Johnson Financial Group

Elected Chairman of Johnson Financial Group.

Philanthropy & Social Impact

Child Development

Next Generation Now

Undisclosed

Founded and chaired Next Generation Now, a pioneering organization focused on child development and family education.

Environmental Conservation

The Johnson Foundation at Wingspread

Undisclosed

Chairs The Johnson Foundation at Wingspread, which supports initiatives in environmental conservation, democracy, and health.

Education

S.C. Johnson College of Business at Cornell

$150M

Pledged $150 million to Cornell University to establish the S.C. Johnson College of Business.

Business Philosophy & Leadership

Notable Quotes

""Give Back More Than You Take""

""...leaders were in the business of making a difference...""

""...taking the family business to new heights while staying true to core values that prioritize putting people before profit, investing in local communities and leaving the world better than how you found it.""