Early Life and Education
Euisun Chung was born on October 18, 1970, in Seoul, South Korea. He is the only son of Chung Mong-koo, who served as the chairman of Hyundai Motor Group and is now the honorary chairman. Chung's educational background includes a Bachelor of Business Administration from Korea University, earned in 1993, and an MBA from the University of San Francisco, completed in 1997.
Rise to Success
Chung's career in the automotive industry spans over two decades, marked by various leadership positions within Hyundai Motor Group. He began his career in 1994 at Hyundai Precision and Industries (now Hyundai Mobis). From 2005 to 2009, he served as the President of Kia Motors Corporation, a subsidiary of Hyundai Motor Group, where he is credited with revitalizing the brand through design-focused management. Chung was appointed Vice Chairman of Hyundai Motor Company in 2009 and became Executive Vice Chairman of Hyundai Motor Group in 2018. In October 2020, he was inaugurated as Chairman of Hyundai Motor Group, succeeding his father.
Key Business Strategies
As Executive Chair, Chung has focused on transforming Hyundai Motor Group into a mobility solutions provider, expanding into autonomous driving, electrification, hydrogen fuel cell technology, robotics, and Urban Air Mobility (UAM). Under his leadership, the company has launched the Genesis luxury brand and the high-performance Hyundai N sub-brand. Chung emphasizes customer-centricity and sustainable growth, accelerating investments in eco-friendly vehicles and future mobility solutions.
Philanthropy
While specific philanthropic amounts are not readily available, Chung has demonstrated a commitment to supporting the growth of archery and other sports as the President of World Archery Asia and the Korea Archery Association. He actively supports scientific methodologies in training and performance via advanced technology.
