Early Life and Founding of Zaxby's
Zach McLeroy's journey began in Athens, Georgia, where he met his future business partner, Tony Townley, in middle school. In 1990, at the age of 30, McLeroy, along with his friend, Townley, co-founded Zaxby's in Statesboro, Georgia. McLeroy sold his drum set and borrowed on credit cards to raise the initial capital of $8,000 needed to start the restaurant. They aimed to create a fast-food experience centered around chicken fingers with various signature sauces, which was a novel concept at the time.
Rise to Success
The first Zaxby's restaurant quickly gained popularity due to its unique menu and excellent customer service. McLeroy played a crucial role as CEO, focusing on employee satisfaction and customer service, which was instrumental in establishing Zaxby's as a reputable fast-food chain. Zaxby's expanded through franchising, leading to over 900 locations across the United States by 2025. In 2020, McLeroy sold 20% of his stake in Zaxby's to Goldman Sachs for an estimated $400 million, while still retaining 30% ownership and remaining chairman of the board.
Key Business Strategies
A core aspect of Zaxby's strategy was its focus on the quality of food and its culture of service. Early on, McLeroy emphasized the importance of building strong relationships with team members and franchisees, viewing them as partners in building the brand. Zaxby's also focused on opening locations near college campuses.
Philanthropy
McLeroy is involved in philanthropy through the McLeroy Family Foundation, which supports organizations focused on elevating women, children, veterans, and those working to end homelessness. He is passionate about providing opportunities to increase economic mobility through education, training, and social support.
