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Billionaire Profile
Xu Shihui
Global Rank
#518

Image: Public domain | via Wikimedia Commons

Xu Shihui

CEO, Dali Foods Group
CN
Real-Time Net Worth
$7.3B
As of December 2025
Age
67
Source
Snacks, beverages
Industry
food-beverage
Citizenship
CN

Biography

Xu Shihui, a prominent figure in the food and beverage industry, is the founder and chairman of Dali Foods Group. Born in 1958, this Chinese billionaire has built a vast fortune through snacks and beverages. With a net worth of $7.3 billion, Xu has built Dali Foods Group into a leading food and drink company in China. His career, marked by strategic decisions and entrepreneurial acumen, showcases his dedication to fostering sustainable growth. Xu's leadership has transformed the company and reshaped the Chinese food and beverage landscape. Known for his work ethic, Xu works seven days a week, inspiring those around him.

Wealth Over Time

In-Depth Profile

Early Life

Xu Shihui was born in Hui'an, Fujian province, in 1958. His father was a laborer. At a young age, Xu entered the cookie business, which provided the foundation for his future endeavors.

Rise to Success

Xu Shihui founded Hui'an Meili Minzheng Food Factory in 1989. Three years later, he became the legal representative of Meili Food. In 1992, he became the chairman of Fujian Dali Foods Group. In 1997, the company was renamed Dali Foods Group. A significant turning point was going national in 1998, which allowed Xu to increase the return from product introductions. He took the company public in 2015.

Key Business Strategies

Xu Shihui is known for his work ethic, working seven days a week. He has built Dali Foods into one of China's largest food and drink companies. He amassed 120 brands. Xu expanded Dali Foods' product offerings over time, including Copico potato chips, Heqizheng herbal tea, and Haochidian soda crackers. In 2023, he took Dali Foods private again.

Philanthropy

Xu is also known for his philanthropic work and has donated millions of dollars to various charities.

Career Milestones

1989

Founded Hui'an Meili Minzheng Food Factory

Xu Shihui founded this food factory, the precursor to Dali Foods Group.

1992

Chairman of Fujian Dali Foods Group

Xu Shihui became the chairman of Fujian Dali Foods Group.

1997

Dali Foods Group

The company was renamed Dali Foods Group.

2014

Chairman of Dali Foods Group

Xu became chairman of Dali Foods Group.

2015

IPO

Dali Foods Group listed on the Hong Kong Stock Exchange.

2023

Delisting from Hong Kong Stock Exchange

Xu announced plans to take the company private.

Philanthropy & Social Impact

Charity

Various Charities

Millions of Dollars

Xu Shihui has donated millions of dollars to various charities.

Business Philosophy & Leadership

Notable Quotes

""If you only have one brand, you could be wiped out.""

""People say China is slowing down and there's no opportunity. I think there is plenty of opportunity.""

Leadership Principles

Hard work

Xu Shihui works seven days a week and hopes his work style inspires managers.