Billionaire Profile
Victoria Mars
Global Rank
#271

Image: NASA/JPL-Caltech/Cornell | Public domain | via Wikimedia Commons

Victoria Mars

CEO, Candy
UNITED STATES
Real-Time Net Worth
$11.612B
Estimated based on Candy stock value as of April 20, 2026
0% (24h)
Age
69
Source
Candy, pet food
Industry
Food & Beverage
Citizenship
UNITED STATES

Biography

Victoria Mars is an American heiress, businesswoman, and philanthropist known for her significant role in Mars, Incorporated, a global leader in confectionery and pet care. With a net worth of $12.3 billion, she is a prominent figure in the business world. Her wealth stems from her stake in the family-owned Mars, Inc. Victoria served as the Chairman of Mars, Incorporated. Her career highlights include her role in promoting sustainability and responsible business practices within the company. She is a graduate of Yale University and holds an MBA from The Wharton School. Victoria has been actively involved in various industry events and initiatives, including the Great Place to Work conference. She is also known for her philanthropic efforts, supporting organizations like the Charles Darwin Foundation and the Salzburg Global Seminar.

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Verified by Editorial Team
Live Data
Updated 4/20/2026

Wealth Over Time

In-Depth Profile

Early Life

Victoria B. Mars was born in 1956 or 1957. She is a fourth-generation member of the Mars family, the founders of Mars, Incorporated. Her parents are Forrest Mars Jr. and Virginia Cretella. She attended the Foxcroft School and later graduated from Yale University and earned an MBA in Finance from the Wharton School of Business at the University of Pennsylvania.

Rise to Success

Victoria began her career at Mars, Incorporated in 1978, working in Haguenau, France, and later becoming the Export Manager. She held various positions within the company, including Director of the Marine Systems Division of Mars Electronics International and Vice President of S&F, Commercial, and People and Organization for Dove. In 1997, Victoria was appointed Ombudsman at Mars, Incorporated, a role where she addressed employee concerns and issues.

Key Business Strategies

Victoria played a crucial role in Mars's strategic decisions, including acquisitions and sustainability initiatives. She was also instrumental in promoting an open and egalitarian workplace culture. As chairman, she emphasized the company's five principles: quality, responsibility, mutuality, efficiency, and freedom. Victoria spearheaded efforts to improve associate engagement through the Ombudsman program which provides a confidential channel of communication.

Philanthropy

Victoria Mars is actively involved in philanthropy, supporting various organizations and causes, including the Charles Darwin Foundation, Galapagos Conservancy, Mystic Seaport, High Mountain Institute, and Thorncroft Equestrian Center.

Career Milestones

1978

Assistant Brand Manager for Milky Way

Began her career at Mars, Incorporated in Haguenau, France.

1984

Director of the Marine Systems Division

Director of the Marine Systems Division of Mars Electronics International.

1997

Ombudsman

Appointed Ombudsman at Mars, Incorporated.

2014

Chairman of Mars, Incorporated

Appointed Chairman of Mars, Incorporated, replacing Stephen M. Badger.

2017

Stepped down as chair of the Mars Incorporated board of directors

After serving in that role for three years.

Philanthropy & Social Impact

Environmental Conservation

Charles Darwin Foundation

Undisclosed

Made charitable contributions to the Charles Darwin Foundation.

Environmental Conservation

Galapagos Conservancy

Undisclosed

Donated to the Galapagos Conservancy.

Arts and Culture

Mystic Seaport

Undisclosed

Donated to the Mystic Seaport, a maritime museum.

Education and Environment

High Mountain Institute

Undisclosed

Donated to the High Mountain Institute.

Community and Equine Therapy

Thorncroft Equestrian Center

Undisclosed

Donated to the Thorncroft Equestrian Center.

Business Philosophy & Leadership

Notable Quotes

"The Five Principles are all about the 'how' versus the 'what' at Mars and they serve as a solid base upon which we build everything."

Leadership Principles

Quality

The consumer is our boss, quality is our work and value for money is our goal.

Responsibility

As individuals, we demand total responsibility from ourselves; as associates, we support the responsibilities of others.

Mutuality

A mutual benefit is a shared benefit; a shared benefit will endure.

Efficiency

We use resources to the full, waste nothing and do only what we can do best.

Freedom

We need freedom to shape our future; we need profit to remain free.