Rihanna

Early Life

Robyn Rihanna Fenty was born on February 20, 1988, in Saint Michael, Barbados. She grew up in a three-bedroom bungalow in Bridgetown. Rihanna's childhood was marked by her father's struggles with addiction, which impacted her parents' marriage. She attended Charles F. Broome Memorial Primary School and Combermere School. At 15, she formed a music trio with classmates, and in 2003, she was introduced to Evan Rogers, who helped her record a demo.

Rise to Success

Rihanna's demo tape was sent to Jay-Z, who then signed her to Def Jam Recordings. Shortly after turning 16, she moved to the U.S.. Her debut album, *Music of the Sun*, was released in 2005. It debuted at number ten on the US Billboard 200. She gained international recognition with her hit single "Pon de Replay". She released *A Girl Like Me* in 2006, which featured the hit single "SOS". Her album *Good Girl Gone Bad* (2007) further solidified her stardom, with the hit single "Umbrella".

Key Business Strategies

Rihanna launched Fenty Beauty in 2017 with a focus on inclusivity, offering a wide range of shades. This strategy, coupled with effective marketing, led to rapid growth and high revenue. In 2018, she launched Savage X Fenty, a lingerie line. Rihanna's business ventures, including Fenty Beauty and Savage X Fenty, have significantly contributed to her status as a billionaire. In 2019, she partnered with LVMH to create the fashion line Fenty. Rihanna used Fenty as the name for her brands to keep her music career separate.

Philanthropy

Rihanna founded the Clara Lionel Foundation in 2012 to support education and emergency response programs. The foundation is named after her grandparents. She has also contributed $5 million to combat COVID-19.