Early Life
G. Rajendran hails from a family of jewelers. He was born in Kumbakonam, Tamil Nadu, and began his journey in the jewelry business with a small showroom in Chennai in 1964. This marked the beginning of GRT Jewellers, originally known as GR Thangamaaligai.
Rise to Success
Rajendran's focus on customer satisfaction and quality has been central to his success. His dedication transformed a modest start into a significant jewelry empire. The company expanded steadily, opening a larger store in 1979. GRT Jewellers is now a well-known brand in Chennai and across South India.
Key Business Strategies
The key to GRT Jewellers' success has been Rajendran's commitment to customer satisfaction and providing high-quality products. The company offers a wide range of jewelry collections, including gold, diamond, platinum, and silver, appealing to a broad customer base. GRT has also expanded its business interests to include hospitality, hotels & resorts, agriculture, Eco-friendly energy sources like solar and wind energy, and educational institutions.
Philanthropy
Rajendran has also invested in giving back to society by setting up schools, colleges, and trusts. Though the exact amounts are not available, it is known that he is involved in several philanthropy initiatives.